evaluation question 2

The feedback I got from my target market;

"The video looks good however it is a bit too dark to see what is happening in the music video , digi pack looks okay however the poster could do with some more text and detail, doesn't look so inviting" - My mother 41

"I love the song by Greenday and I like the dark setting in the music video, it gives an eerie vibe to the music video. Plus I had fun getting to dress up part of it" - cadet 12

"Could do with better lighting, you can't see much in the music video but the digi pack looks good with the layout looks mysterious and spooky" - friend 17

"Overall some more work and effort could have been put into the blog but however the final products don't look so bad" - friend 24

From the feed back I got I understand that I could have changed my product by filming in the daylight where it is easier to see what happens in music videos, I understand that if I could redo this, that I would have changed the time of filming so that it was lighter and made the camera angles more steady so that the focus wasn't so blurry. I used continuity editing to help give my advanced portfolio structure during the production however I mainly used montage editing that which went well changing the clip I had filming to the diegetic music. I used the editing technique to link/change clip with the music to show the different scenarios in the short film like music video I made for my final product. If I was able to make amendments to my final product, I would change the location of where I filmed from a army cadet detachment to a wide open are such the Beverley Westwood which wouldn't restrict my use of land and area because I would be able to create different scenes and edit it differently to show the changed in each clip of my music video, also I would be able to use a lot more different camera angles. I would still challenge the conventions of an Indie rock music video because I liked the idea of using different themes from films for different genres of music which often crossed/clashed together.